Bison Panel chose Hyderabad Airport to create awareness for their product – a multipurpose cement bonded particle board that contains no hazardous material like Asbestos or Formaldehyde yet having the \ strength & durability of cement and the easy workability of wood. The brand shortlisted the product display space at the domestic security hold. This area has the maximum passenger crowd as it acts as a bottleneck that leads passengers to the aerobridges and busgate. Needless to say the display got the required attention thanks to the strategic placements.